Advertising Design
Fit Body Boot camp multi-Channel ad campaign
I developed a multi-channel ad campaign for Fit Body Boot Camp, placing focusing on mental benefits of the gym first, then physical. Engaging visuals and a two-part message showcase workouts as both a mindset shift and strength builder to align with the company and its personal values.
open Doors Ad Campaign
Designed a campaign for homeless shelter, Open Doors, using powerful imagery and uplifting messaging to inspire donors. It highlights homelessness with dignity and urgency, creating an empathetic and compelling call to action, while incorporating wording that relates back to the company and its core values.
Maritime Aquarium Print Ad & Commercial
This mock ad for the Maritime Aquarium emphasizes its family-friendly and educational appeal, playing on words. Titled “Take a Break from School,” it targets parents and their children, providing the idea of participating in a relaxing, but still educational fun family activity.
Tail Ad Campaign
I created an ad campaign for a pet-sitting company, centered around the ‘Do More Than Something’ concept, making commentary on common phrases made by pet owners in the need of pet care.